The Chime for Change organization founded by Gucci has released the inspiring “It’s Possible” campaign to rally voices for the empowerment of women worldwide. Edited by Charlie Harvey of Whitehouse Post London, the PSA enlists celebrities Beyonce Knowles-Carter, John Legend, Halle Barry, Salma Hayek Pinault, Zoe Saldana, and a host of others to introduce the 3 pillars of Chime for Change: women’s education, health and justice. Weaving together the star-studded snippets, Harvey delivers the organization’s mission statement with a unified, powerful punch: empowering women, empowers communities and ultimately empowers the world.
The campaign, created by The Sunshine Company and directed by Alex Stapleton, brings big names and technology together to show how easy it is to discover stories and find various projects to support worldwide. Chime for Change shows us that “It’s Possible” to change the statistics in 2013, by raising our voices and creating posssibilies for every girl, every woman, everywhere.