Wilson approached Farm League, tasking the Venice-based film company to come up with a fun and inventive way to launch Roger Federer and Wilson Tennis’ all-new Pro Staff RF 97 Autograph racket. Farm League paired Fed with famed music producer Money Mark, and together these two legends created a bass-heavy, foley anthem using the Pro Staff RF 97 racket as the only instrument. Taking the fully integrated campaign one step further, the track was pressed to vinyl as part of a limited edition box set that only 1200 fans will have the chance to own.
JAMM Brings Grotesquely Beautiful VFX to Life for Die Antwoord’s “Alien”
LA-based visual effects studio JAMM brings a freaky fantastical and grotesquely beautiful vision to life for Die Antwoord, as the South African rave-rap group continues to push the boundaries of what a music video can be.
Next-Generation Production Company ARTCLASS Launches, Led by Director Vincent Peone & EP Geno Imbriale
Combining their production savvy under the ArtClass banner, Vince, Geno and their contemporaries represent the new guard of creators, those who know how to craft engaging and inspired content for the modern age.
ELECTRIC THEATRE COLLECTIVE Wins an ADC Award for a JOSE CUERVO Apocalypse
From fiery asteroids crashing from the blackest of clouds to immeasurable hurricane strength winds, Electric pulled out every trick in the book to bring the apocalypse to an unassuming ghost town.